Concise Media and Aqilliz announce a new strategic partnership in assurance around Identity Management Solutions
Concise Media is continually looking for ways to offer its client base new insight & opportunities. With the media market quickly moving towards a heavier compliant data landscape, Concise is delighted to be assisting Aqilliz in generating new opportunities within the EMEA territory. Aqilliz provides a suite of blockchain solutions that help shape a more collaborative digital marketing eco-system anchored by compliant data sharing, targeted audience discovery & optimised audience engagement.
Kevin Waller, CEO & Graeme Symon, Managing Director of Concise commented: “This is a completely new area for us and is fuelled by the fact that our clients’ audiences interact with their brands in evolving ways. These changing interactions will require new levels of assurance services to navigate this complex landscape. Aqilliz are new to Europe but there is great synergy between our two companies in creating value for clients and embracing change, so we look forward to seeing the results of this partnership.”
Gowthaman Ragothaman, CEO of Aqilliz said: “In the past year, significant infrastructural changes and fragmented compliance requirements have pointed to the need for today’s MarTech infrastructures to better anticipate the challenges of tomorrow. With existing synergies across our business lines, we are thrilled to be embarking on this partnership with Concise. Concise’s impressive partner network and established presence provides us with a strategic springboard as we explore exciting new opportunities throughout the continent. Together, we hope to pioneer a greater standard of transparency, productivity and efficiency across the digital marketing ecosystem in a post-cookie world.”
Aqilliz is the world’s first technology company with a mission to unify the fragmented advertising technology, marketing technology, and data ecosystem. Benefiting brands, platforms, & consumers alike, Aqilliz maximises the economic value of digital marketing across the campaign supply chain. Powered by Zilliqa’s high-performance, high-security blockchain platform, Aqilliz provides technology solutions that transform processes, secure the privacy of data, remove fraud, & engineer valued outcomes. Founded by professionals from the world of brands, advertising, & cutting-edge technology, Aqilliz comprises a team of industry experts who share a common vision of bringing greater value to the marketing ecosystem at the intersection of consumer discovery & audience delivery. For more information, visit aqilliz.com.