Concise Media has entered an agreement to provide tailored consultancy services to Digital Cinema Media (DCM). DCM is the market leader in UK cinema advertising, providing some 3,000 screens at over 450 different sites for advertisers.
Kevin Waller, Founder of Concise Media, comments: “Teaming up with DCM marks a real development in Concise’s business, focusing on maximising commercial revenue outside of our share audit work. We are delighted to be working with DCM and look forward to making an important contribution to their business.”
Karen Stacey, CEO at DCM, comments: “We have chosen to work with Concise Media as we’ve been impressed with the level of insight and expertise they demonstrate. We’re keen to utilise the legal, media and trading experience within the Concise team to make the most of the opportunities available to take our business forward.”
DCM connects brands, films and people before, during and after the movie experience. The company sells 80% of the cinema advertising market through exhibitors including Cineworld, ODEON, Picturehouse and Vue as well as many independent cinemas.
In addition to DCM, Concise Media works on behalf of Sky Media UK & Ireland, UK TV, Bauer Magazines, News UK, TimeInc. and Dorling Kindersley.